PP & A : Peg Peterson & Associates | From Beginning To Win
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Strategic Business Development Assessment

The level of your business development commitment depends on a number of factors:

  • Resources - Do you have enough people or the right personnel on staff to give your RFP response or other proposal effort the best chance to succeed?

  • Experience - Does your staff have the know-how and experience to use their time effectively throughout the proposal effort? Do they understand the day-to-day commitment and focus necessary to give the proposal the best chance of winning? Are the priorities and execution up to the level you’d like to see?

  • Time - Has your business development staff given your proposal resources enough time to respond intelligently and cohesively to an RFP, Task Order proposal, or other proposal or grant effort? Do you know how to improve your intelligence gathering activities and pre-solicitation efforts?

PP&A can help you evaluate your organization’s readiness to respond to Federal, state, and local government RFP, BAA, RFQ, SF 254/255, grant, and private sector requests for information and proposals and ultimately improve your chances of winning through Proposal Process Analyses, Proposal Readiness Reviews, and Red Team Support.

Proposal Process Analysis

PP&A performs a detailed evaluation of your existing proposal development and proposal writing processes. We review three to five recent solicitations and your proposals and responses for various evaluation factors. We also conduct interviews with your staff proposal writing participants and designated sub-contractors using detailed questionnaires. Using the information gathered through these interviews and the reviews, we make recommendations for implementing proposal development, proposal writing, and proposal production process improvements customized to your organization, including a comprehensive current status vs. desired status analysis, and a detailed road map to achieve it.

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Proposal Readiness Review™

One to three months in advance of an expected RFP release date, PP&A conducts a systematic assessment of your organization’s readiness to compete for targeted business opportunities. We assess how well you address factors that influence final bid/no bid decisions and identify factors and approaches to improve your readiness and chances for success, including:

  • Competitive intelligence
  • Competitive strategy
  • Pre-selling your approach and key staff
  • Preparation for the proposal phase of the competition

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Red Team Support

An independent Red Team Review of your proposal can be a major factor in helping you submit winning proposals. PP&A can manage the entire Red Team process or provide one or more staff members to serve as reviewers on the Red Team. Either way, you and your proposal effort benefit from our first-hand knowledge of government source selection experience. We can review your hard copy proposal, oral presentation materials, and live delivery, and/or manage the entire process, such as:

  • Assign reviewer parameters and topic or section focus
  • Review activity coordination and schedules
  • Prepare and distribute formal capture of comments and recommendations (detailed forms)
  • Facilitate the Proposal Team debriefing

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